Obtaining creative ideas on Pinterest

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Pinterest, created in 2010 is a great resource for inspiring ideas and creativity. 

Anisca Miles

There are numerous websites that inspire creativity but, according to wired.com, Pinterest is the latest website to surpass email in becoming one of the primary ways people – over 70 million of them – share items online.

Pinterest was founded by Ben Silbermann, Paul Sciarra and Evan Sharp in 2010 and, ever since, has built a steady fan base.

“Pinterest is different from other social networks because other social networks normally make people upset (because of drama),” said anthropology major Kassanda Pay. “Unlike those sites (Facebook and Instagram), Pinterest is a way to learn, share, and be happy while doing so. You can definitely learn a lot more things scrolling through boards on Pinterest compared to your news feed on Facebook.”

Business magazine Fast Company stated in an article that Silbermann believed a digital collection could be a powerful medium for self-expression; this is what inspired Pinterest and made Silbermann and his partners execute it.

In an interview with business magazine Fast Company, Silbermann said he wanted to create a place where interesting people – who did not necessarily see themselves as filmmakers, photographers, or broadcasters – could share and express their interests, ideas and hobbies.

Pinterest users can browse categories of virtually anything. Some of the most popular categories are do-it-yourself projects, crafts, cars and motorcycles, film, music and books, quotes, travel, women’s and men’s fashion, and technology.

The website acts as an online bulletin-board for the users‘ favorite images — maybe a beach they want to visit, a quote they like or a dessert they want to make — allowing them to post and share onto what looks like a social scrapbook.

Once the user knows what images they like, Pinterest allows them to “pin” them into different categories, allowing followers to see what was pinned as well. Follower can like, comment on, or re-pin the images and ideas of others.

One thing that sets Pinterest apart from other fast-growing sites are the demographics that bring the most traffic to the website.

According to expandedramblings.com, which provides digital marketing stats and tips, close to 80 percent of Pinterest users are women between the ages of 25-54, meaning content on the site varies widely.

Fashion major Madelynn Esquivias likes Pinterest because its inspiration possibilities feel infinite.

“I can get ideas on everything from bedroom decors to what meal to cook for dinner. People have so many unique ideas,” said Esquivias “The content on Pinterest is infinite. Sometimes I cannot believe how much time has passed by browsing; it’s endless.”

The world of Pinterest is full of innovative ideas and content generated by users to share with others, creating a special social network atmosphere unlike any other.

Check out what some members of the State Hornet staff are pinning: Pinterest.com/janiceemelia, Pinterest.com/alexh09, Pinterest.com/alexusnkearney.

Anisca Miles can be reached at [email protected]